CASE STUDY
The Employer Experience Proposition
Global Internal Benchmark for key HR Metrics. Key HR Metrics are aggregated and shared globally between different regions so each region can compare their own results with others within Sony. This is a good use case of how own data is utilised and leveraged in a global scale.
- 01Digital marketing – More important than ever
- 02Commercial innovation
- 03Post-pandemic era: An accelerator of digital transformation
- 04Importance of developing the right content
- 05Future of pharma sales & marketing
- 06Customer centricityand customer engagement
CASE STUDY
The Employer Experience Proposition
Global Internal Benchmark for key HR Metrics. Key HR Metrics are aggregated and shared globally between different regions so each region can compare their own results with others within Sony. This is a good use case of how own data is utilised and leveraged in a global scale.
- 01Digital marketing – More important than ever
- 02Commercial innovation
- 03Post-pandemic era: An accelerator of digital transformation
- 04Importance of developing the right content
- 05Future of pharma sales & marketing
- 06Customer centricityand customer engagement
Speakers
Sample of Keynote Speakers and their Case Studies
CASE STUDY
The Employer Experience Proposition
Global Internal Benchmark for key HR Metrics. Key HR Metrics are aggregated and shared globally between different regions so each region can compare their own results with others within Sony. This is a good use case of how own data is utilised and leveraged in a global scale.
- 01Digital marketing – More important than ever
- 02Commercial innovation
- 03Post-pandemic era: An accelerator of digital transformation
- 04Importance of developing the right content
- 05Future of pharma sales & marketing
- 06Customer centricityand customer engagement
CASE STUDY
How AI is Driving Innovation and Operational Intelligence in Retail Banking
This talk explores how artificial intelligence is transforming retail banking by enhancing customer experiences, streamlining operations, and enabling smarter decision-making. It presents real-world applications of AI and highlights how these technologies drive innovation and operational intelligence across the banking value chain.
- 01Examines the evolving role of AI in transforming retail banking operations and strategy
- 02Showcases real-world use cases in predictive analytics, customer service, and fraud detection
- 03Explores the impact of generative AI and large language models on front- and back-office innovation
- 04Offers insights into implementation challenges and success factors within the MENA banking context
In this session, I’ll explore the critical role of being the bridge between product and technology, where true product development excellence happens. Drawing on my experience in transformation, including agile transformation and large-scale delivery, I’ll share how connecting vision with execution, and people with purpose leads to better collaboration, stronger outcomes, and more impactful products — the cornerstone of product and agile excellence.
CASE STUDY
Compliance AI Methodologies Leveraging Adequacy in Enhanced Due Diligence
This presentation will include the Compliance AI transformation, helping the First line of defence in performing enhanced due diligence with the help of AI tools specifically for screening, checking customer transaction patterns and also performing enhanced due diligence if required and aligning themselves with the evolving regulatory landscape.
- 01From siloed products to interconnected platforms
- 02Leveraging embedded finance for non-traditional distribution
- 03Open APIs as a foundation for scalable innovation
- 04Banking-as-a-Service (BaaS) and platform monetisation strategies
- 05Data-driven personalisation in product design
- 06Innovation frameworks and MVP testing in regulated environments
Pre-Start Phase:
1.Patient Safety Review:
- Assess patient demographics, drug specifics, AE (Adverse Event) incidence rates, available resources, and programme design fundamentals
- Integrate multifaceted support resources, including call centres, educational materials, and digital tools
2.Contracting Essentials:
- Determine the need for standalone PVAs (Pharmacovigilance Agreements) or safety clauses
- Critical contract elements: Include audit rights, clear definitions, mandatory training, AE reporting procedures, contact details, and reconciliation processes
3.AE Training and Vendor Setup:
- Implement comprehensive AE training protocols
- Establish a robust vendor monitoring strategy with clear KPIs, defined monitoring frequency, and audit readiness
During the Programme:
1.Vendor Performance and AE Monitoring:
- Conduct regular vendor reviews to ensure compliance with contractual obligations
- Maintain ongoing reconciliation and monitor AE trends to identify any emerging issues
Post Completion:
1.Study Reporting:
- Prepare a comprehensive study report summarising outcomes, key learnings, and areas for improvement
CASE STUDY
Driving Retail Banking Growth in a Competitive Digital Era
With extensive experience leading retail banking strategy, product development, and customer engagement, Mohamed Talaat will share insights on building profitable, future-ready retail banking models. This session will explore how to balance growth and efficiency, redesign branch and digital channels for maximum impact, and use data-driven decision-making to strengthen customer loyalty in an increasingly competitive market.
- 01How to stay ahead of the curve: Opportunities and challenges in the evolving space
- 02Evaluating the organisation’s technological maturity and culture for adopting AI
- 03How is AI driving product innovation?
- 04KPIs to track the success of AI initiatives
In an evolving landscape where customer expectations continually rise, understanding and proactively addressing customer needs is no longer optional—it’s essential. This session explores how empathy-driven customer experience (CX), combined with strategic automation and cutting-edge AI, can radically enhance efficiency, agent performance, and customer loyalty. Leveraging real-world insights and innovative frameworks, discover practical ways to future-proof your contact centre operations.
CASE STUDY
How Regulation is Reshaping Mobile Banking
An expanded directive has been issued in Turkey as a continuation of the order introduced by the Banking Regulation and Supervision Agency (BRSA). With this directive, it has become mandatory to sign electronic banking transactions using an encrypted key. Identity verification, financial transactions, and contract approvals have been redesigned. This presentation will explain how these changes have been implemented, with a focus on user experience in digital channels.
- 01Strengthening the technological infrastructure to enable more robust security measures
- 02Reducing fraud rates through enhanced security implementations
- 03Delivering a secure banking experience with two-factor authentication for customers
At Accor, our journey in embedding Strength-Based Leadership and building an ecosystem of coaches is a strategic priority and a cornerstone of our people development philosophy.
In our pursuit of a coaching culture, we’ve implemented a range of initiatives that bring together the best different developmental resources. These initiatives are not standalone programmes; they are part of a deliberate, connected effort to empower our leaders and teams. By focusing on individual and collective strengths, and grounded in core coaching principles, we are shaping a workplace where continuous learning, empathy, and performance go hand in hand. This culture fosters not only personal growth but also drives team resilience, engagement, and business impact.
Rather than just talking about the theory, we want you to hear directly from our leaders. They will share how adopting a coaching mindset has transformed their leadership and the tangible difference it has made for their teams and the organisation as a whole.
CASE STUDY
Hyper-Personalisation: Advanced Analytics & AI Powered CX Evolution
Just as CX is no longer an option but imperative for a business to achieve a competitive advantage, personalisation is no longer an option but imperative for delivering exceptional CX. Powering CX with AI and Advanced Analytics will help us to deliver those memorable experiences to customers that have been eluding us for a long time. Truly exceptional experiences and memorable engagements will be delivered by highly skilled agents, with a strong data culture powered by AI.
- 01Traditional personalisation is insufficient and flawed
- 02CX needs to evolve to Hyper-Personalisation
- 03AI & Advanced Analytics is at the heart of Hyper-Personalisation
- 04Business case for Hyper-Personalisation is strong
- 05Use Cases & Examples
For decades, leadership has been benchmarked against outcomes — growth, profitability, market share. But as we enter an era defined by complexity, stakeholder capitalism, and workforce fluidity, the metrics for leadership success are evolving.
Today’s most successful organisations aren’t just technology-enabled or agile — they are human-centred by design. Why? Because the greatest differentiator is no longer strategy or digital capability — it’s the human system behind it. Human-centred leadership is now the critical foundation for driving engagement, innovation, and resilience in a world where uncertainty is constant and value creation is deeply intertwined with trust, purpose, and well-being. This session reframes human-centred leadership as a strategic operating model — one that redefines performance, strengthens culture, and aligns leadership behaviours with long-term enterprise value.
CASE STUDY
How AI is Driving Innovation and Operational Intelligence in Retail Banking
This talk explores how artificial intelligence is transforming retail banking by enhancing customer experiences, streamlining operations, and enabling smarter decision-making. It presents real-world applications of AI and highlights how these technologies drive innovation and operational intelligence across the banking value chain.
- 01Examines the evolving role of AI in transforming retail banking operations and strategy
- 02Showcases real-world use cases in predictive analytics, customer service, and fraud detection
- 03Explores the impact of generative AI and large language models on front- and back-office innovation
- 04Offers insights into implementation challenges and success factors within the MENA banking context
In this session, I’ll explore the critical role of being the bridge between product and technology, where true product development excellence happens. Drawing on my experience in transformation, including agile transformation and large-scale delivery, I’ll share how connecting vision with execution, and people with purpose leads to better collaboration, stronger outcomes, and more impactful products — the cornerstone of product and agile excellence.
CASE STUDY
Compliance AI Methodologies Leveraging Adequacy in Enhanced Due Diligence
This presentation will include the Compliance AI transformation, helping the First line of defence in performing enhanced due diligence with the help of AI tools specifically for screening, checking customer transaction patterns and also performing enhanced due diligence if required and aligning themselves with the evolving regulatory landscape.
- 01From siloed products to interconnected platforms
- 02Leveraging embedded finance for non-traditional distribution
- 03Open APIs as a foundation for scalable innovation
- 04Banking-as-a-Service (BaaS) and platform monetisation strategies
- 05Data-driven personalisation in product design
- 06Innovation frameworks and MVP testing in regulated environments
Pre-Start Phase:
1.Patient Safety Review:
- Assess patient demographics, drug specifics, AE (Adverse Event) incidence rates, available resources, and programme design fundamentals
- Integrate multifaceted support resources, including call centres, educational materials, and digital tools
2.Contracting Essentials:
- Determine the need for standalone PVAs (Pharmacovigilance Agreements) or safety clauses
- Critical contract elements: Include audit rights, clear definitions, mandatory training, AE reporting procedures, contact details, and reconciliation processes
3.AE Training and Vendor Setup:
- Implement comprehensive AE training protocols
- Establish a robust vendor monitoring strategy with clear KPIs, defined monitoring frequency, and audit readiness
During the Programme:
1.Vendor Performance and AE Monitoring:
- Conduct regular vendor reviews to ensure compliance with contractual obligations
- Maintain ongoing reconciliation and monitor AE trends to identify any emerging issues
Post Completion:
1.Study Reporting:
- Prepare a comprehensive study report summarising outcomes, key learnings, and areas for improvement
CASE STUDY
Driving Retail Banking Growth in a Competitive Digital Era
With extensive experience leading retail banking strategy, product development, and customer engagement, Mohamed Talaat will share insights on building profitable, future-ready retail banking models. This session will explore how to balance growth and efficiency, redesign branch and digital channels for maximum impact, and use data-driven decision-making to strengthen customer loyalty in an increasingly competitive market.
- 01How to stay ahead of the curve: Opportunities and challenges in the evolving space
- 02Evaluating the organisation’s technological maturity and culture for adopting AI
- 03How is AI driving product innovation?
- 04KPIs to track the success of AI initiatives
In an evolving landscape where customer expectations continually rise, understanding and proactively addressing customer needs is no longer optional—it’s essential. This session explores how empathy-driven customer experience (CX), combined with strategic automation and cutting-edge AI, can radically enhance efficiency, agent performance, and customer loyalty. Leveraging real-world insights and innovative frameworks, discover practical ways to future-proof your contact centre operations.
CASE STUDY
How Regulation is Reshaping Mobile Banking
An expanded directive has been issued in Turkey as a continuation of the order introduced by the Banking Regulation and Supervision Agency (BRSA). With this directive, it has become mandatory to sign electronic banking transactions using an encrypted key. Identity verification, financial transactions, and contract approvals have been redesigned. This presentation will explain how these changes have been implemented, with a focus on user experience in digital channels.
- 01Strengthening the technological infrastructure to enable more robust security measures
- 02Reducing fraud rates through enhanced security implementations
- 03Delivering a secure banking experience with two-factor authentication for customers
At Accor, our journey in embedding Strength-Based Leadership and building an ecosystem of coaches is a strategic priority and a cornerstone of our people development philosophy.
In our pursuit of a coaching culture, we’ve implemented a range of initiatives that bring together the best different developmental resources. These initiatives are not standalone programmes; they are part of a deliberate, connected effort to empower our leaders and teams. By focusing on individual and collective strengths, and grounded in core coaching principles, we are shaping a workplace where continuous learning, empathy, and performance go hand in hand. This culture fosters not only personal growth but also drives team resilience, engagement, and business impact.
Rather than just talking about the theory, we want you to hear directly from our leaders. They will share how adopting a coaching mindset has transformed their leadership and the tangible difference it has made for their teams and the organisation as a whole.
CASE STUDY
Hyper-Personalisation: Advanced Analytics & AI Powered CX Evolution
Just as CX is no longer an option but imperative for a business to achieve a competitive advantage, personalisation is no longer an option but imperative for delivering exceptional CX. Powering CX with AI and Advanced Analytics will help us to deliver those memorable experiences to customers that have been eluding us for a long time. Truly exceptional experiences and memorable engagements will be delivered by highly skilled agents, with a strong data culture powered by AI.
- 01Traditional personalisation is insufficient and flawed
- 02CX needs to evolve to Hyper-Personalisation
- 03AI & Advanced Analytics is at the heart of Hyper-Personalisation
- 04Business case for Hyper-Personalisation is strong
- 05Use Cases & Examples
For decades, leadership has been benchmarked against outcomes — growth, profitability, market share. But as we enter an era defined by complexity, stakeholder capitalism, and workforce fluidity, the metrics for leadership success are evolving.
Today’s most successful organisations aren’t just technology-enabled or agile — they are human-centred by design. Why? Because the greatest differentiator is no longer strategy or digital capability — it’s the human system behind it. Human-centred leadership is now the critical foundation for driving engagement, innovation, and resilience in a world where uncertainty is constant and value creation is deeply intertwined with trust, purpose, and well-being. This session reframes human-centred leadership as a strategic operating model — one that redefines performance, strengthens culture, and aligns leadership behaviours with long-term enterprise value.
CASE STUDY
How AI is Driving Innovation and Operational Intelligence in Retail Banking
This talk explores how artificial intelligence is transforming retail banking by enhancing customer experiences, streamlining operations, and enabling smarter decision-making. It presents real-world applications of AI and highlights how these technologies drive innovation and operational intelligence across the banking value chain.
- 01Examines the evolving role of AI in transforming retail banking operations and strategy
- 02Showcases real-world use cases in predictive analytics, customer service, and fraud detection
- 03Explores the impact of generative AI and large language models on front- and back-office innovation
- 04Offers insights into implementation challenges and success factors within the MENA banking context
In this session, I’ll explore the critical role of being the bridge between product and technology, where true product development excellence happens. Drawing on my experience in transformation, including agile transformation and large-scale delivery, I’ll share how connecting vision with execution, and people with purpose leads to better collaboration, stronger outcomes, and more impactful products — the cornerstone of product and agile excellence.
CASE STUDY
Compliance AI Methodologies Leveraging Adequacy in Enhanced Due Diligence
This presentation will include the Compliance AI transformation, helping the First line of defence in performing enhanced due diligence with the help of AI tools specifically for screening, checking customer transaction patterns and also performing enhanced due diligence if required and aligning themselves with the evolving regulatory landscape.
- 01From siloed products to interconnected platforms
- 02Leveraging embedded finance for non-traditional distribution
- 03Open APIs as a foundation for scalable innovation
- 04Banking-as-a-Service (BaaS) and platform monetisation strategies
- 05Data-driven personalisation in product design
- 06Innovation frameworks and MVP testing in regulated environments
Pre-Start Phase:
1.Patient Safety Review:
- Assess patient demographics, drug specifics, AE (Adverse Event) incidence rates, available resources, and programme design fundamentals
- Integrate multifaceted support resources, including call centres, educational materials, and digital tools
2.Contracting Essentials:
- Determine the need for standalone PVAs (Pharmacovigilance Agreements) or safety clauses
- Critical contract elements: Include audit rights, clear definitions, mandatory training, AE reporting procedures, contact details, and reconciliation processes
3.AE Training and Vendor Setup:
- Implement comprehensive AE training protocols
- Establish a robust vendor monitoring strategy with clear KPIs, defined monitoring frequency, and audit readiness
During the Programme:
1.Vendor Performance and AE Monitoring:
- Conduct regular vendor reviews to ensure compliance with contractual obligations
- Maintain ongoing reconciliation and monitor AE trends to identify any emerging issues
Post Completion:
1.Study Reporting:
- Prepare a comprehensive study report summarising outcomes, key learnings, and areas for improvement
CASE STUDY
Driving Retail Banking Growth in a Competitive Digital Era
With extensive experience leading retail banking strategy, product development, and customer engagement, Mohamed Talaat will share insights on building profitable, future-ready retail banking models. This session will explore how to balance growth and efficiency, redesign branch and digital channels for maximum impact, and use data-driven decision-making to strengthen customer loyalty in an increasingly competitive market.
- 01How to stay ahead of the curve: Opportunities and challenges in the evolving space
- 02Evaluating the organisation’s technological maturity and culture for adopting AI
- 03How is AI driving product innovation?
- 04KPIs to track the success of AI initiatives
In an evolving landscape where customer expectations continually rise, understanding and proactively addressing customer needs is no longer optional—it’s essential. This session explores how empathy-driven customer experience (CX), combined with strategic automation and cutting-edge AI, can radically enhance efficiency, agent performance, and customer loyalty. Leveraging real-world insights and innovative frameworks, discover practical ways to future-proof your contact centre operations.
CASE STUDY
How Regulation is Reshaping Mobile Banking
An expanded directive has been issued in Turkey as a continuation of the order introduced by the Banking Regulation and Supervision Agency (BRSA). With this directive, it has become mandatory to sign electronic banking transactions using an encrypted key. Identity verification, financial transactions, and contract approvals have been redesigned. This presentation will explain how these changes have been implemented, with a focus on user experience in digital channels.
- 01Strengthening the technological infrastructure to enable more robust security measures
- 02Reducing fraud rates through enhanced security implementations
- 03Delivering a secure banking experience with two-factor authentication for customers
At Accor, our journey in embedding Strength-Based Leadership and building an ecosystem of coaches is a strategic priority and a cornerstone of our people development philosophy.
In our pursuit of a coaching culture, we’ve implemented a range of initiatives that bring together the best different developmental resources. These initiatives are not standalone programmes; they are part of a deliberate, connected effort to empower our leaders and teams. By focusing on individual and collective strengths, and grounded in core coaching principles, we are shaping a workplace where continuous learning, empathy, and performance go hand in hand. This culture fosters not only personal growth but also drives team resilience, engagement, and business impact.
Rather than just talking about the theory, we want you to hear directly from our leaders. They will share how adopting a coaching mindset has transformed their leadership and the tangible difference it has made for their teams and the organisation as a whole.
CASE STUDY
Hyper-Personalisation: Advanced Analytics & AI Powered CX Evolution
Just as CX is no longer an option but imperative for a business to achieve a competitive advantage, personalisation is no longer an option but imperative for delivering exceptional CX. Powering CX with AI and Advanced Analytics will help us to deliver those memorable experiences to customers that have been eluding us for a long time. Truly exceptional experiences and memorable engagements will be delivered by highly skilled agents, with a strong data culture powered by AI.
- 01Traditional personalisation is insufficient and flawed
- 02CX needs to evolve to Hyper-Personalisation
- 03AI & Advanced Analytics is at the heart of Hyper-Personalisation
- 04Business case for Hyper-Personalisation is strong
- 05Use Cases & Examples
For decades, leadership has been benchmarked against outcomes — growth, profitability, market share. But as we enter an era defined by complexity, stakeholder capitalism, and workforce fluidity, the metrics for leadership success are evolving.
Today’s most successful organisations aren’t just technology-enabled or agile — they are human-centred by design. Why? Because the greatest differentiator is no longer strategy or digital capability — it’s the human system behind it. Human-centred leadership is now the critical foundation for driving engagement, innovation, and resilience in a world where uncertainty is constant and value creation is deeply intertwined with trust, purpose, and well-being. This session reframes human-centred leadership as a strategic operating model — one that redefines performance, strengthens culture, and aligns leadership behaviours with long-term enterprise value.