Event bio
15 – 16 October, 2025
Berlin
Join us at the 15th Annual Sales Force Effectiveness and Digital Marketing in Pharma Summit, where we explore how digital transformation, data-driven strategies, and cross-functional alignment are redefining commercial success in the pharmaceutical industry.
Dive into key topics such as omnichannel engagement, segmentation and targeting, digital content strategies, field force optimisation, and the evolving role of AI and analytics in commercial excellence.
Learn from senior commercial and marketing leaders as they share practical insights and real-world case studies to tackle today’s challenges and opportunities in pharma.
With limited attendance to ensure high-value networking, this summit is your opportunity to exchange ideas with top-tier professionals, gain actionable knowledge, and future-proof your go-to-market strategy.
Join us at the 15th Annual Sales Force Effectiveness and Digital Marketing in Pharma Summit, where we explore how digital transformation, data-driven strategies, and cross-functional alignment are redefining commercial success in the pharmaceutical industry.
Dive into key topics such as omnichannel engagement, segmentation and targeting, digital content strategies, field force optimisation, and the evolving role of AI and analytics in commercial excellence.
Learn from senior commercial and marketing leaders as they share practical insights and real-world case studies to tackle today’s challenges and opportunities in pharma.
With limited attendance to ensure high-value networking, this summit is your opportunity to exchange ideas with top-tier professionals, gain actionable knowledge, and future-proof your go-to-market strategy.
Who Should Attend
Members of board, C-level, Senior/Global Vice Presidents, Directors, Heads of departments from the pharmaceutical industry involved in:
- Marketing
- Sales
- Brand
- Commercial
- Digital Marketing
- Sales Force Effectiveness
- Business Unit
- Franchise
- Commercial Excellence
- Marketing Excellence
- Digital Excellence
- Multichannel
- Business Strategy
- Digital Innovation
- Product Launch
- Customer Management
- Customer Excellence
- Customer Insight
Look at the Main Topics
Of Our Conference
- 01Omnichannel rewired: Designing experiences, not just campaigns
- 02Aligning brand, medical, and market access insights into a single, unified narrative
- 03Predictive Marketing: Anticipating HCP interest before it peaks, not after
- 04Patient-centric digital solutions and tracking patient behaviour throughout the launch cycle
- 05Sales agility: Building squads that adapt weekly, not quarterly
- 06Metrics that matter: Redefining commercial KPIs for the next decade
- 07Franchise-Led Account Planning: Aligning with Market Access, Medical, and MSLs
- 08Franchise-Led Account Planning: Aligning with Market Access, Medical, and MSLs
